Just as hard to grasp in the real world, so hard to grasp in the world of advertising / marketing. Everything is slippery.

Get in touch and try to grab these different articles and sites.

Or put your hand in your pocket and walk like this:

Old shoppers are hot new things for consumer brands
Demographic changes and epidemics are forcing consumer-goods companies to rethink a segment of consumers who are often overlooked: the elderly.

A Old man. Yes. An article written by a little girl.

It is behind a pewter. I read it. If you can’t get it, you’re missing out.

The Boomers are going to run the Silver Surge
Companies tend to ignore the older generation, focusing on Millennium and General Z instead. This year such strategies will be costly.

It is expensive every year.

Supermodel Paulina Porizkova, 55, wears nothing new in the sexy new photo as she claps her hands back in age-shame.

If interested, click around for nude photos. I don’t know who she is but I like her.

And if you’re wondering what’s going on in Poland.

Urban Mobility and Smart Aging Conference
UMSA 2021 will discuss the most current issues linking mobility and smart aging issues. This is an independent, multinational networking conference where urban mobility and all related aging issues are in the spotlight. Fact Sheet (PDF)

Until next time – when I hope there is something to do.

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